Tomorrow, Boost Media along with more than 5,000 vertical media and direct-response visionaries will gather for the annual LeadsCon 2015 conference. The two day event takes place at The Mirage Hotel and Casino in Las Vegas, Nevada. LeadsCon was founded in 2007 and has since made a name for itself as the ultimate conference for vertical media, online lead generation and direct response marketing. The conference showcases some of the most reputable thought leaders and businesses in the vertical media and marketing space.


Among the dozens of distinguished speakers, LeadsCon will highlight two keynotes speakers:


Marcus Sheridan: Founder of The Sales Lion, a leading sales, marketing and personal development blog helping companies build their brand through content marketing. In addition to The Sales Lion, Sheridan grew the most visited swimming pool installation website,, from the ground up by utilizing effective inbound and content marketing. With his incredibly popular speaking style, Sheridan will be informing this year’s LeadsCon attendees about the power of compelling content marketing as a tool to generate traffic, and leads and sales in the digital world.


Dale Vermillion: With more than 30 years as a mortgage industry veteran and internal business consultant and speaker, Dale Vermillion has trained over 200 companies and 1,000,000 business professionals. Vermillion has spoken at more than 2,000 seminars including last year’s LeadsCon conference. Dale will share the valuable insight he has gained through his experience, including the importance of developing a consumer-centric philosophy towards sales and service, how to develop a powerful sales platform and process to maximize lead profitability and how to discover effective lead management techniques for sales-based environments.


Going to LeadsCon? Make sure to stop by the Boost Booth #400 and find out how Creative Optimization will improve your paid search efforts!



About Boost Media

Boost Media increases advertiser profitability by using a combination of humans and a proprietary software platform to drive increased ad relevance at scale.

The Boost marketplace comprises over 1,000 expert copywriters and image optimizers who compete to provide a diverse array of perspectives. Boost’s proprietary software identifies opportunities for creative optimization and drives performance using a combination of workflow tools and algorithms. Headquartered in San Francisco, the Boost Media optimization platform provides fresh, performance-driven creative in 12 localized languages worldwide.