Today, some of the leading digital marketing minds will meet in New York City at the Marriott Marquee for the first day of ClickZ Live New York. Boost is proud to be a sponsor of this year’s conference, which kicks off with today’s in depth training sessions and continues for Main Day 1 & 2 tomorrow and the following day.

 

Tomorrow from 3:40 to 4:10 EST, Boost Media CEO David Greenbaum will be presenting “The Current State of Search Creative” on the Next Generation Search stream. David’s presentation will highlight why the lack of attention paid to ad creative is problematic for the digital marketing community and will provide actionable solutions to this challenge.

 

During David’s session, attendees can expect to:

  • Get an inside look at the current state of search creative.
  • Learn how to create quality ad copy at scale.
  • Discover how creative optimization will reduce costs and increase revenue generating conversions.

 

After his presentation, David will also be hosting a Meet the Experts roundtable from 5:15 to 5:45 EST. The roundtable will provide peers in the digital marketing space to learn, network and collaborate.

 

Headed to ClickZ Live New York? Stop by table #5 to learn more about Boost’s Creative Optimization solution from some of our most experienced Boosters. You can also stay in the loop with live Tweets via @boostctr or @davidpgreenbaum ‘s accounts using the hashtag #CZLNY.

 

To take a look at the full agenda, click here.

 

 


About Boost Media

Boost Media increases advertiser profitability by using a combination of humans and a proprietary software platform to drive increased ad relevance at scale.

The Boost marketplace comprises over 1,000 expert copywriters and image optimizers who compete to provide a diverse array of perspectives. Boost’s proprietary software identifies opportunities for creative optimization and drives performance using a combination of workflow tools and algorithms. Headquartered in San Francisco, the Boost Media optimization platform provides fresh, performance-driven creative in 12 localized languages worldwide.