The Boost Knowledge Base is an online destination for educational content about creative optimization and paid search.

5 Ways Search Data Can Inform Your Marketing Strategy

If you are only using search data to optimize search marketing campaigns, you are missing opportunity. Search data contains a surprising amount of insight on customer behavior that can be applied to other areas of your marketing strategy. Learn how to breathe fire into your product, price, competitive strategy, branding, and store location selection strategies. 

Download this one sheet